Logo Design
Branding
Web Design
Development
Web App

A brand presence for Daniela Illhardt

Daniela brings her open, warm personality in front of the camera and creates content for brands that want to reach people over 40. We had the chance to design a website for her where people can get to know her and her work.

The website on a smartphone showing the “Ich bin Dani” section

AI generated

The home page on a laptop with the headline “Echt. Nahbar. Überzeugend.” and a portrait of Daniela

AI generated

The website's reels carousel with playable videos

Overview of design and features: responsive layout, two languages, reels, gallery, contact form and invoice generator

Five-star review by Daniela Illhardt with the heading “Absolute Empfehlung!”

The domain danislifestyle.de in a search bar

About the project

Client: Daniela Illhardt
Services: Logo design, branding, web design, development
Languages: German and English
Website: danislifestyle.de

Dani's work was scattered across Instagram: reels here, brand collaborations there, and enquiries came in via direct messages. Brands that wanted to book her found no single place where everything came together. What was needed was a presence that carries her personality and at the same time shows what she can do, without looking like a catalogue.
A page that reads like a conversation: a personal introduction, her services, her strengths and previous brand collaborations, followed by the packages and a direct way to enquire. The design stays calm and gives her images and videos centre stage.
Everything Dani needs for her day-to-day work is in a single page:
- A video carousel with playable reels and a full-screen view
- An image gallery to click through and enlarge
- A package overview with a direct enquiry function
- A contact form with package selection, preferred contact method and automatic email confirmation
- Direct links to Instagram, email and phone
- German and English, displayed properly on smartphone, tablet and desktop
- Search engine basics, preview images when sharing, legal notice, privacy policy and cookie settings
For her daily work, a custom invoice generator was built in the protected area. Dani uses it to create invoices with individual items and discounts; the tool calculates the amounts itself, and the result appears right next to it in the preview. She downloads the finished invoice as a PDF or sends it by email with a personal message, in matching design of course.
A presence that belongs to Dani: her own domain, her own brand, her own place for enquiries. Her feedback after launch: five stars, the result exceeded her expectations.

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